Dr.Alok Kr. Rai
Professor
Ph.D., MBA,
Marketing, CRM, Brand Management, Entrepreneurship

Ph.: (Dir). +91 542 670 1221
Fax No.: 91 542 2369332
Mb.: +91 9415684935; +91 9506053946,
Email: alokrai@fmsbhu.ac.in, alok.fmsbhu@gmail.com


Presently on deputation as Vice Chancellor, Lucknow University, Lucknow (31/12/2019 to 30/12/2022)

Teaching Area: Marketing Management, Customer Relationship Management and Entrepreneurship Development
Research Area: Customer Relationship Modelling, Customer Loyalty Engineering, Service Quality Architecture, Customer Satisfaction Portfolio Management

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